Axel Arigato Slows Down for "At a Snail's Pace" Campaign

Axel Arigato is in no rush. Rather than hitting the ground running for 2025, the Sweden-based label is embracing the rest and rejuvenation that the New Year always rings in for its first campaign of 2025. Entitled "At a Snail's Pace," the campaign arrives as a fresh reset after Axel's momentous 2024, carried by a concept of life-size snail shells."I wanted to bring a sense of fun and surprise to this campaign as we enter 2025. January is a time for peace, a moment to prepare for the months ahead...